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099    FL Record  |f1060
100    Atanassova, Evgenia, |edirector.
100    Nedeva, Irina, |edirector.
100    Petrov, Damian, |edirector.
242    A Cold Coke in the Days of the Cold War
245    Edna studena koka-kola prez studenata voina
300    DVD-ROM (56 min.)
337    Moving image
500    Verzio Film Festival Submission
500    Duration: 00:56:00
520    This is a story of how Coca-Cola has entered Bulgaria during the time of Communist regime in the mid-1960s. Till 1965 the communist propaganda described Coca- Cole as an alcoholic drink of the American soldiers. Bulgaria happened to be the very first socialist country where Coca-Cola has succeeded to break the ideological rules by having a trade contract and opening bottling factories. The contract was possible due to initiative of Mr. Toncho Michajlov, who has made the first contact with the Coca-Cola Company in 1965 with Mr. Alexander Makinsky. This is a story of a battle - the battle between the propaganda type of economy and the free market economy, a battle between the ideological communist society and the enterpreneur spirit. A story about the unknown sides of the communist history and the times of the Cold War.
580    Verzio Film Festival Submission
655 4  Documentary films
260    Bulgaria, |c2005.
041    bul |jeng
952     |00 |10 |40 |50 |70 |8FL |990946FL |bFL |d2016-11-25 |l0 |r2016-11-25 |w2016-11-25 |yDVD-ROM
952     |00 |10 |2ddc |40 |6FL_RECORD_1060_000000000000000 |70 |8FL |9146281FL |bFL |d2019-02-28 |l0 |oFL Record 1060 |pHU_OSA_00002742.mp4 |r2021-11-04 |w2019-02-28 |yDIGIFILM |zAccess Copy, MP4 format |cAudio Visual
920 01 Qor5q8eG
966    True |bHU_OSA_00002742 |cDigitally Anywhere / With Registration