Identity Statement

Reference Code

HU OSA 366-0-1

Title

Tourism Promotional and Marketing Films

Date(s)

1982 - 1997

Description Level

Series

Extent and medium (processed)

237 BetaSP PAL, 7.11 linear meters

Context

Name of creator(s)

Idegenforgami és Propaganda Vállalat

Content and Structure

Scope and Content (Narrative)

The IPV film studio was established in the 1970s and its mere existence signaled a shift from hard-core Communism to a more open, West-oriented “entrepreneurial” Socialism. The film studio was to produce promotional and image films about Hungary, to sell the country as a friendly place in Europe. The films were screened at Western tourist fairs in Berlin, London, Milan, Paris and Vienna.
Besides attracting hard currency paying tourists to Hungary, IPV’s task was to help sell services and products of some Hungarian companies such as MALEV, Chemolimpex, IKARUSZ, Hungarovin, MOL, Videoton, Tungsram, Biogal, Chinoin and Csepel auto.
The company was also producing promotional films for Western & Asian companies, and their products.
On the video cassettes of this collection there are raw, unedited footage and fully edited promotional films as well.

Accruals

Not Expected

Conditions of Access and Use

Conditions governing access

Not restricted

Languages

Hungarian